This author should’ve spent digging into the iPhone 12 / 13 mini, and how it was received in Apple communities a few years ago.
That experiment really showed that the small phone demographic is passionate and vocal, but small (no pun intended). Those phones sold well when the small-phone-fans ran out to buy them, but the sales numbers cooled off quick.
Given that Apple is working on a lightweight 17 “air” phone, my guess is that they learned screen size is too important for too many people, but they’re going to see if they can strike a middle ground with weight / pocket fit.
The 12 mini had really poor battery life. I have the normal 12 myself, and even that one has underwhelming battery life, but the mini was way worse. Don’t know about 13, but I would hope that recent advances in chip efficiency and battery technology would allow for making small phones with good battery life. Just please make it a little chonkier if you have to.
I had my 13 mini for two years, and in that time I never once felt like the battery was on the way out. At worst it would be around 20% when I went to bed.
This author should’ve spent digging into the iPhone 12 / 13 mini, and how it was received in Apple communities a few years ago.
That experiment really showed that the small phone demographic is passionate and vocal, but small (no pun intended). Those phones sold well when the small-phone-fans ran out to buy them, but the sales numbers cooled off quick.
Given that Apple is working on a lightweight 17 “air” phone, my guess is that they learned screen size is too important for too many people, but they’re going to see if they can strike a middle ground with weight / pocket fit.
The 12 mini had really poor battery life. I have the normal 12 myself, and even that one has underwhelming battery life, but the mini was way worse. Don’t know about 13, but I would hope that recent advances in chip efficiency and battery technology would allow for making small phones with good battery life. Just please make it a little chonkier if you have to.
I had my 13 mini for two years, and in that time I never once felt like the battery was on the way out. At worst it would be around 20% when I went to bed.